How often do you post to your blog? is a very popular question, to which there is no right or wrong answer. Twice a month? Twice weekly? Twice a day? Just one time a day? You'll find a lot of different blog posts promoting different scheduling for blog posts. Many of them recommend posting a few times per week, maximum. Here's my undertake the issue - the two blog posting schedules that matter, and to what kinds of blogs they're applicable.Understanding Posting Schedules First of all, you will need understand that there is absolutely no right/wrong answer for this question, as I've already stated. Different timings may or may not work for different types of blogs. The following advice isn't something that I really believe works for every single blog, but it's what works for some (after my research). How User Engagement & Blog Posting Are Related First of all, it is a myth that readers will be annoyed if you update your blog daily. It's just a myth, without real evidence to back it up. Among my all-time favorite blogs sends me an e-mail every day or every two days. I love it. It offers me more information than a month of Sundays of autoresponder messages from any blog. That said, users also don't mind in the event that you post only once weekly. Truth be told, readers are only looking to see how they are able to benefit from your site - that's pretty much the only reason they're there and why they registered to your e-mail list (unless they are friends or family. Alright - let's get right down to the posting schedules. Daily/Multiple Times A Day Oooh! I feel I'm going to provoke a substantial amount of controversy with this particular one, aren't I? But yes - I really believe that posting multiple times per day can be good for blogs. If for visit the blog uknown you're not open to post multiple times each day, then you should make an effort to post at least once a day. For nearly 95% of people reading this post, that's what you should be doing. You need to definitely post this often if you run one of many following blogs, or take part in one of the following business strategies. Informational/Tips Blogs Take this blog for example - it deals mainly with blogging, Internet marketing, and SEO tips. Quite simply, it provides valuable information to those who read this blog regularly. To be branded being an authority in your niche, your site needs to have just as much helpful, quality content onto it. If that means posting 3-5 times each day, go ahead. Most blogs online (including yours) will fall into this category. Personal Blogs Let's face it - personal blogs usually don't get much traffic. The prior rule about readers coming solely for personal benefit once more applies here. There's little benefit a reader can gain from your own personal blog unless you're A.) Hilarious or B.) An excellent writer who can hold people spellbound. Chances are, you are not either. But let's just suppose that you decide to go ahead and start a personal blog regardless. You ought to be posting once each day. For most personal blogs, I wouldn't recommend more than once each day (because hey - people prefer to have a little time to take into account themselves, and not simply you). However, once each day is usually necessary, if you want any kind of traffic. The reason being that the people who do follow and read your site regularly obviously think you're an excellent writer or funny. And, they need their daily dose of fantastic funny (but again, don't overdose). The Benefits No doubt about any of it, there are particular benefits you get from posting daily that you will not get in the event that you post less often. Search Engine Optimization Although this can't be outright proven, it's becoming clearer that Google favors blogs that post content regularly throughout the day. When you publish a new post, Google is automatically notified. Eventually, their spiders are certain to get to crawling your pages and ranking them. If they're notified quite often, that means you blog often. In the event that you blog often, which means that your blog is active and regularly providing content to your readers. Everything said, this can not be proven, but it is a general trend I see after conducting research in the SERP's. Alexa Ranking Although posting 10 times each day imply that you'll automatically be promoted to the top 1000 blogs, the blogs that engage a higher-frequency posting schedule often rank higher, compared to blogs that post less frequently with the same quality standards. Case Studies I recently found a forum thread where an Internet marketer laid down his strategy to go from $0-$200/day in AdSense earnings in 8 weeks flat. What he basically did was outsource cheap article writing jobs to freelance writers. He hired many 'em, posting on his blog 30-40 times. Every. Single. Day. The effect? He's sitting pretty with $200/day in AdSense earnings. In 8 weeks, flat. And that's only 1 of his online businesses. Let's take another example. An excellent friend of mine, for whom Not long ago i guest posted, includes a prestigious Alexa rank of 44K, amassing a total of 14,000 page views every single day. He posts at the least three times each day. And it's really taken him a measly 2 yrs to be at where he could be right now. That's pretty good, if you ask me. HOWEVER... However, this rule doesn't connect with all types of blogs. In fact, posting multiple times each day, as well as once daily, would be disastrous to certain blogs. Business Blogs By business blogs, After all blogs that belong to already established, offline companies - Wal-Mart, for example. These types of blogs shouldn't - I repeat, should not post a lot more than twice weekly (and really, once weekly is all you need to be doing). Why? Simply because those types of blogs aren't designed to be updated regularly. Quite often, they're simply about discounts, or business news. They have no dependence on SEO (unless it is a local service people actually search for online). In essence, it's only a front that says we're online too. ARE YOU EXPERIENCING Something Worthwhile TO STATE? You have something worthwhile to say? Something that will in actuality help/inspire/motivate people? Can you? You don't? Then don't say anything. Simple as that. If you're not sure about whether you should blog everyday, then blog when you have something to say. However, make an effort to maintain some type of consistency. If you get sudden post inspirations, then go ahead and write the blog posts, but don't publish them - yet.
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